By StartupChi Team | September 13, 2024

Introduction

In a significant move poised to elevate the landscape of market research, Datassential has announced a new private equity funding round. This strategic investment aims to enhance their research reports, brand measurement tools, and price optimization solutions, continuing their mission to help businesses make informed decisions in an evolving marketplace. The funding injection underscores the increasing demand for actionable market intelligence across industries.

Background

Founded by a team of data enthusiasts passionate about providing clarity in market trends, Datassential emerged in response to challenges faced by businesses in understanding consumer behavior and competition. With the exponential growth of the consulting industry, Datassential has positioned itself as a leader, thanks to its robust methodologies and comprehensive research tools that deliver cutting-edge insights to clients ranging from startups to established enterprises.

Funding Details

Although the exact amount of funding raised remains undisclosed, Datassential successfully completed a private equity round led by New Mountain Capital and the Endicott Group. This marks the company’s second funding round, demonstrating its potential and the confidence investors place in its innovative approach to market research. It has garnered interest from three notable partner investors, underscoring a strong backing as Datassential prepares for its next growth phase.

Competitive Landscape

In a crowded consulting space, Datassential stands out not just for its comprehensive offerings, but also due to its keen focus on industries requiring precise and actionable insights. While other market research firms compete with generalized data, Datassential provides tailored solutions, emphasizing accuracy and relevance in dynamic sectors. This differentiation enhances its value proposition, allowing clients to navigate complex market conditions effectively.

Future Plans

With this funding, Datassential aims to expand its product development initiatives, fortify its research capabilities, and enhance its geographic footprint. The company plans to increase its workforce, ensuring it remains at the forefront of innovation and can better meet the growing demand for refined market insights. Such strategic moves will likely position Datassential to not only retain existing clients but also attract new markets, enhancing its revenue trajectory, which currently hovers between $10M and $50M.

Conclusion

As Datassential embarks on this new chapter of growth fueled by recent funding, the market eagerly anticipates the next wave of innovative solutions that will undoubtedly shape the future of market research. To learn more about Datassential and its offerings, visit their website.

Private Equity Round – Datassential:

• Organization Name: Datassential
• Organization Description: Datassential is a market research company providing research reports, brand measurement, and price optimization solutions.
• Website: datassential.com
• Funding Type: Private Equity
• Funding Round: Private Equity Round – Datassential
• Money Raised: —
• Announced Date: Sep 13, 2024
• Funding Stage: Private Equity
• Pre-Money Valuation: —
• Equity-Only Funding: Yes
• Industries: Consulting, , ,
• Revenue: $10M to $50M
• Total Funding: —
• Funding Status: Private Equity
• Number of Funding Rounds: 2
• Lead Investor:
• Investors: ,, New Mountain Capital, , New Mountain Capital
• Number of Investors: 2
• Number of Partner Investors: 3